MIMCO #Shoefie campaign MIMCO #Shoefie campaign


When we craft a pair of shoes, we think outside the (shoe) box just as much as we think about what will be inside.

Now it’s your turn to do the same…Introducing the #mimcoshoefie

Will your #mimcoshoefie win you a year’s supply of MIMCO shoes?*


Enter by sharing a photo of your
MIMCO shoes (old or new) to
Instagram and tag #mimcoshoefie
and @_mimco. Remember to have
your account set to public.

get creative.

We’re looking for the most
unique #mimcoshoefie (selected
by our MIMCO shoe designer) to
win a year’s supply of MIMCO
shoes—that’s 12 pairs!*

Competition ends Wednesday 29 May
One winner will be selected Friday 31st May

How to craft the perfect #mimcoshoefie

MIMCO #Shoefie campaign example

Bring a friend
along for the ride

MIMCO #Shoefie campaign example

Don't choose just
one pair

MIMCO #Shoefie campaign example

Let the shoes do
the talking

MIMCO #Shoefie campaign example

Get creative with
your angles

For full competition terms and conditions, click here